The Elements of Content Strategy

By Erin Kissane

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Content strategy is the web’s hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.


Customer Reviews

Content strategy is always the hardest part of every website project

This book gave me a plan of attack for each new website that I hope will make me a more effective web designer. Time to go make websites.


It's good for the same reason it is hard to read. Lots of information. It can get dry, but I have a feeling it will prove more and more helpful to me as I dig deeper into the field. For that I'm grateful.

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The Elements of Content Strategy
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  • iTunes Price: $10.99
  • Category: Internet
  • Updated: Mar 08, 2011
  • Print Length: 84 Pages
  • Language: English
  • Seller: A Book Apart LLC

Requirements: To view this book, you must have an iOS device with iBooks 1.3.1 or later and iOS 4.3.3 or later, or a Mac with iBooks 1.0 or later and OS X 10.9 or later.

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